Your ski boot heels tap against the binding risers in a steady rhythm. There are plenty more metres of climbing to go before you rip off your skins and head downhill. But your boots feel cosy. Merino keeps your feet dry and, thanks to the snug fit of the socks, blisters won't dare enter your ski boots. And tomorrow? Grab the socks off the radiator and head out again. Even without a wash they'll be soft.
Read on
In the small Northern Irish town of Newtownards, the merino wool fibre is first wrapped in a synthetic fibre, and only then knitted into socks. This creates a dense and genuinely tough knit that you won't wear through in a hurry.
The knitted socks, still half as big again as the finished product, are then steam-washed several times and shaped on a last until they reach their final size. Only then do they make their way to you. With a guarantee that they won't shrink one bit.
Where to buy them
34% merino wool, 34% Endurofil / polypropylene, 30% nylon / polyamide, 2% Lycra® / elastane
Knee-length
Lightweight
Perfect wrap around the foot
Y-heel construction for a correct fit
Keeps its shape and never shrinks
Made in the UK - lifetime warranty